The space between what you actually do and how you're showing up on paper.
Where your perfect people get lost because your words & your impact are lost in the sea of online noise.
So you can finally create copy that captures all of you and makes people care.
Marketing. Copy. Writing. Psychology. Pop Culture. Welcome to the place where they all meet and show you the deeper reasons why marketing works.Read the Blog >>
Sift through the mind-fuckery that is writing for money (aka copy) to write in a way that sounds like you & gets results — every. single. time.View Services >>
The "secret ingredient" to making your copy sound like you and making sales isn't something you'll find in a book or a course...Discover the Method >>
I’m Caelin (they/them pronouns). Non-binary ex-copywriter & copy coach.
I’ve been writing for 20+ years in every form you can imagine — sales copy, content, fiction (novels & short stories), academic essays, creative non-fiction, poetry, and more.
I’m not just familiar with the Gap — I cross it every day. And I can show you how to transcend it.
Caelin knows what every great copywriter knows: It's not about the words. It's about clarity of thought. Which is why working with them is some of the most important work you'll ever do. They will connect the dots for you in ways no one else can.
Founder of That Seems Important & Co-Host of HAMYAW
Your work is groundbreaking. Your copy should be too.